It’s not overstating to assert that Generative AI is widespread, therefore it’s not surprising that businesses are looking to expand their employee base due to the advancements in technology. Generative AI will result in the recruitment of more freelance talent by 49 percent of hiring managers as well as more employees who are full-time by 49 percent. These are all backed in a recent study conducted by Upwork which conducted a survey of 1,400 American corporate executives.
The Rise of Generative AI
Generative AI is the fastest-growing area on Upwork’s platform during the first quarter of 2023. Job postings related to Generative AI increased by more than 1,000% in the second quarter of 2023 in comparison to the previous year. In parallel the number of searches for keywords related to generative AI increased by more than 1,500 percent in the same time frame according to Upwork’s press release.
According to Upwork this increase in activity, paired with a positive sentiment for hiring suggests a growing desire among companies to harness the power of AI that is generative. AI.
Exploring Diverse Use Cases
Dr. Kelly Monahan, managing director of the Upwork Research Institute, noted that the initial enthusiasm for the field of generative AI was centered around specific tools such as ChatGPT. But as it progressed throughout the year, the emphasis changed from a single tool to a variety of applications for Generative AI technology.
Monahan stressed, “They are searching for the diverse use cases of generative AI technologies like AI content creation, services like Gradio (which is used for building machine learning web apps), and prompt engineering.”
Top 10 Generative AI-Related Searches by Companies
These are the top 10 AI-related generative search results for companies on Upwork between January 1 through June 30th, 2023:
- ChatGPT
- BERT
- Stable Diffusion
- TensorFlow
- AI Chatbot
- Generative AI
- Processing of images
- PyTorch
- Natural processing of language
- Bard
The Fastest-Growing Generative AI-Related Searches
The top-performing generative AI-related searches on Upwork during Q2 2023 as compared to Q1 2023.
- AI creator of content
- Gradio
- Azure OpenAI
- Convolutional neural network
- Large language models
- Generative AI
- AI Chatbot
- Midjourney
- Prompt engineering
- PyTorch
Top 10 Generative AI-Related Projects
The top 10 AI-related generative projects which clients hired freelancers to work on during the first half of 2023:
- ChatGPT
- Natural Language Processing
- TensorFlow
- Processing of images
- PyTorch
- AI creation of content
- Midjourney
- AI Chatbot
- Model tuning
- Stable Diffusion
Upwork has reported an increase in the number of freelancers who have the ability to generate AI abilities on its platform during the first quarter of 2023. The freelancers who are on Upwork have completed greater than 22,000 AI-related tasks in the last year.
However, the demand for specific abilities like the prompt engineer, which is the process of creating prompts that trigger responses from language models has only begun to gain traction during the 2nd quarter of 2023.
Emerging Generative AI Skills on Talent Profiles
These are the AI-related generative abilities on the profiles of Upwork talent with the highest quarter-over-quarter growth (Q2 2023 as compared to. the first quarter of 2023):
- Large language model
- Generative AI
- You Only Look Once
- Object detection
- Stable Diffusion
- Prompt engineering
- ChatGPT
- Azure OpenAI
- AI Chatbot
- AI speech-to-text
Embracing Generative AI
Dr. Kelly Monahan suggests that both professionals and businesses should adopt an “generative AI plus” mentality when working. This implies incorporating the generative AI within their work processes in order to boost productivity and improve creativity.
For writers, knowing how to make use of AI tools for content creation can be a game changer. Creative professionals are able to benefit from tools like Adobe’s Firefly to make quick editing and fixing.
Monahan is also adamant that companies encourage a culture of education in the field of AI by providing training and access to generative AI tools. She also encourages team members to upgrade their skills by taking courses or certificates. Adopting an approach to generative AI is, she says is essential towards staying competitive in the current technology-driven society.
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